Disney Takes a Major Step Into the Metaverse with Technology Patent for “Virtual World Simulator”

The global entertainment and media conglomerate Disney has secured a technology patent for a “virtual-world simulator” enabling it to offer headset-free AR experiences.
Image Source: Wikimedia

Quick Take:

  • Disney has patented technology that will facilitate metaverse theme parks.
  • The global entertainment giant warped up the patent for a ‘virtual-world simulator’ in the final week of December.
  • The company will use the technology to offer headset-free augmented reality attractions in its theme parks.

Multinational entertainment and media conglomerate Disney received approval for a technology patent, allowing it to offer headset-free augmented reality (AR) experiences in its theme parks. The “Virtual-World Simulator” patent was awarded during the final week of December.

The company first revealed plans to join the likes of Facebook and Microsoft last November, when CEO Bob Chapek said the entertainment giant was preparing to take the next leap into virtual reality.

“We’ll be able to connect the physical and digital worlds even more closely, allowing for storytelling, without boundaries in our own Disney Metaverse,” Chapek said during the company’s earnings call in November.

Several technology giants have invested in the metaverse, the technology that blends the real world with digital experiences, and Disney patent approval puts it right on course to set up its virtual world.

The patent grants Burbank, Calif-based company the go-ahead to create virtual worlds across its theme parks.

According to the filing issued on Dec. 28, 2021, the technology will utilise computing devices carried by the user, like a mobile phone to determine applicable 3D imagery to display relative to the location of the user. As a result, the user can interact with the virtual creations to discover experiences and items of interest.

Although the concept of the metaverse is largely based on digital worlds, Disney wants to bring it to the real world with this new technology. And it is not the only multinational corporation looking to embrace the emerging world of NFTs and the metaverse.

Recently, Hyundai said it was creating metaverse robots in a giant leap towards Metamobility, enabling people to move freely between the real world and the metaverse.

Notably, Facebook popularised the word metaverse after changing its corporate name to Meta Platforms. The company wants to use its social media applications, starting with Facebook to extend social experiences to the virtual world.

According to the LA Times, Disney has no timeframe for bringing the simulator to any of its theme parks. However, fans will be excited about the future of what they could experience in the dozen Disney theme parks spread across the world.

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