Quick take:
- VeChain’s Marketplace-as-a-Service (MaaS) offers a no-code NFT platform for both digital and physical goods.
- Fans of mainstream brands can own both the memorabilia enhanced with digital features.
- The integration with Transak provides a seamless checkout solution for Genesis Racing’s largely web2-native community.
VeChain, the blockchain focused on the tokenisation of real-world assets has integrated Transak’s Fiat on/off ramp service with its Marketplace-as-a-Service platform. The integration opens fiat-to-NFT purchases for the platform in over 160 countries and at a low purchasing limit of $0.01.
Grecini Racing, the motorcycle racing team competing in the MotoGP World Championship has opened a Web3 marketplace on VeChain’s MaaS platform, also launching its first NFT collection. This provides a seamless checkout solution for Gresini’s largely web2-native community.
The Grecini Racing NFT collection is comprised of 10,000 digital collectible cards starting at €1.00, approximately 27.35 VeChain tokens (VET).
VeChain’s MaaS offers a no-code NFT platform for both digital and physical goods, allowing brands to offer “phygital collectibles”. This allows fans to own a piece of memorabilia that is both tangible and enhanced with digital features.
The platform’s launch comes at a time when demand for tokenised rea-world assets is rising, with the MaaS platform streamlining the process for those unfamiliar with blockchain intricacies.
For sporting brands like Genesis Racing, the integration of Transak’s Web3-gaming-focused NFT Checkout solution opens up new avenues for fan engagement and monetization, allowing them to offer exclusive, tokenized content to a global audience.
Commenting on the announcement, Alessandro Raboni, Head of Growth at Transak, said: “We are thrilled to partner with Gresini Racing and for their new NFT marketplace launch on VeChain. This collaboration represents a significant leap in Web3 innovations as it effectively connects the world of motorsports with the new ownership-driven internet economy.”
According to Raboni, fans around the world will be able to purchase NFTs using their preferred payment methods from as little as $0.01 up to $75,000 per transaction. “This integration enhances accessibility and promotes a new dimension of fan engagement in motorsports,” he said.
Ben Moran, Product Manager at the VeChain Foundation believes the MaaS platform is a powerful new addition to our tool suite. “This collaboration with Transak as NFT checkout service provider, allows us to greatly streamline the ease of use for Gresini Racing’s Motorsport fans, and make the whole experience a simple and enjoyable one,” he said.
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