Meta’s New Trademark Filings Indicate Plans to Offer Crypto Products as it Expands Web3 Reach

Meta has filed eight new trademarks for its logo, signalling the company’s plans to expand into crypto services.
Image source: Meta

Quick take:

  • The trademarks were filed on March 18 with the USPTO.
  • The applications cover a wide range of products and services.
  • Web3 related goods and services under the trademark applications include crypto tokens and trading.

Meta, formerly known as Facebook, has filed eight new trademark applications for its logo. The applications were submitted to the United States Patent and Trademark Office (USPTO) on Mar 18 and cover a wide range of products and services.

Image source: Mike Kondoudis

Web3-related goods and services covered under the trademark applications include:

  • Providing a website featuring information on the development of privacy, security, blockchain and distributed ledger technologies, and data governance law
  • Regulatory compliance consultancy in the field of digital currency, virtual currency, cryptocurrency, digital and blockchain asset, digitized asset, digital token, crypto token and utility token applications
  • Online social networking service for investors allowing financial trades and exchange of digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens
  • Platform as a service (PAAS) featuring computer software platforms for the selling and purchasing digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens
  • Software as a service (SAAS) featuring computer software platforms for the selling and purchasing digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens
  • Computer services, namely, creating an on-line virtual environment for the selling and purchasing of digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens

As Meta expands its reach into different facets of Web3 and the metaverse, the new trademark filings hint that the company could launch its own crypto tokens or crypto exchange in the future. 

“These filings reflect the company’s strategy for moving into the metaverse. Meta clearly has significant plans for the virtual economy that will drive it,” said trademark lawyer Mike Kondoudis, who tweeted about the trademark filings. “Meta’s latest trademark filings will surely be of interest to participants in the financial sector and beyond.”

Meta sparked a hype around the metaverse after the company formerly known as Facebook revealed its new corporate identity in October last year. It has since launched its own 3D space in the metaverse, such as its VR social platform, Horizon Worlds.

The company recently partnered with Spanish telecommunications company Telefonica to build a metaverse innovation hub in Madrid. 

Last week, Mark Zuckerberg said that users will be able to mint NFTs on Instagram and transfer NFTs from other marketplaces to the social networking platform.

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