Quick take:
- Fair Community Offering (FCO) is a major departure from the more popular methods of crypto fundraisings like ICOs, IEOs, and IDOs.
- The model meritocratically rewards dedicated, engaged community members and supporters with opportunities to invest in early-stage projects.
- The first project to benefit from this new model will be the Binance and Visa-backed web3 entertainment platform Playbux.
Raiser.co, the crypto accelerator and launchpad founded by ex-Binance team leader Kori Leon has launched a new investment model that empowers its community of contributors. The company has introduced the Fair Community Offering (FCO), an investment vehicle that meritocratically rewards dedicated, engaged community members and supporters with opportunities to invest in early-stage projects.
This model of fundraising is a complete departure from the more popular Initial Coin Offerings (ICOs), Initial Dex Offerings (IDOs) and Initial Exchange Offerings (IEOs).
While ICOs, IDOs and ICOs tend to encourage speculation, Raiser’s FCO takes a merit-based approach, which encourages passion-driven investors who share a project’s long-term vision and values to invest.
The model uses a gamified ranking system to reward user engagement and knowledge with investment opportunities at projects’ pre-listing stages.
The first project to benefit from Raiser’s new investment model will be the Binance and Visa-backed web3 entertainment platform Playbux. The Playbux FCO launched in January 2024 at a yet-to-be-determined date. It will be orchestrated by Raiser and its market maker partner Kairon Labs.
Commenting on the FCO launch, Raiser’s Co-founder and CEO Kori Leon said: “Our goal is to effectively support both the community and centralized exchanges, who show belief in the potential success of new projects through initial listings. Our unique platform rewards active community members and so assists exchanges in their strategic decisions.”
Raiser’s unique ranking system requires community members to perform actions on its platform to prove their dedication to a project’s success. The company believes that the new model creates a healthier environment that helps to curb selling pressure on centralised exchanges, where earlier backers may seek to sell rather than about the long-term success of a project.
According to the announcement, Raiser plans to use Playbux to further incentivise and engage its active users with the Binance-backed Web3 entertainment platform. The community fundraising platform chose Playbux to be its first FCO project because of the platform’s impressive community engagement metrics.
According to press material shared with NFTgators Playbux is currently ranked the number one most active dApp on BNB Chain with 16 million users, including 1.3 million monthly active users.
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