Gerry Cardinale’s RedBird Capital Leads $110M Series D for Build a Rocket Boy

The UK-based gaming developer and publisher will use the funds “to launch the next generation of gaming and entertainment.”
Image source: wccftech.com

Quick take:

  • Build a Rocket Boy is building an immersive gaming platform dubbed EVERYWHERE™ and a AAA game MindsEye™.
  • The company is also developing a suite of easy-to-use UGC design tools called ARCADIA.
  • The round also attracted participation from Galaxy Interactive, NetEase Games, Endeavor, Alignment Growth, Woodline Partners LP and GTAM Partners, among others.

Build a Rocke Boy has announced the completion of a $110 million Series D round led by US-based entertainment-focused venture capital firm RedBird Capital. The fundraising also attracted participation from existing investors including Galaxy Interactive, NetEase Games, Endeavor, Alignment Growth, Woodline Partners LP and GTAM Partners, among others.

According to the announcement, Build a Rocket Boy will use the funds to accelerate the development of its three flagship products: a metaverse-like immersive gaming and entertainment open-world platform dubbed EVERYWHERE, a AAA game series called MindsEye, and ARCADIA, which comprises a suite of easy-to-use user-generated content (UGC) design tools.

Led by video game vet Leslie Benzies, the UK-based entertainment and gaming company said it plans to launch EVERYWHERE and the first episode of MindsEye soon.

Commenting on the announcement, Leslie Benzies, Founder and Chairman of Build A Rocket Boy said: “We are excited to partner with RedBird and our other investors to help us launch EVERYWHERE, MindsEye, and what we believe will be game-changing UGC design tools in ARCADIA. RedBird’s expertise in building successful entertainment and media platforms will be invaluable and makes them a perfect partner.”

According to Benzies, the future of game creation lies in the hands of players, and that is why the company is developing a suite of tools to empower them to shape the future of the industry.

“I started Build A Rocket Boy so that I could continue to share the stories I love with players and give them a place to create and share,” he said.

Julia Wittlin, Partner at RedBird Capital and the firm’s lead for its emerging growth strategies commented: “We are pleased to partner with and support exceptional talent like Leslie and the Build A Rocket Boy team as they build the next genre-defining game studio and entertainment platform. RedBird’s investment portfolio in media, entertainment, sports and experiential consumer enables a differentiated perspective on the gaming industry and its convergence with other forms of interactive entertainment.”

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