Quick take:
- FanField will partner with some of the biggest names in sports.
- It will also release digital collectibles and exclusive experiences.
- Student-athletes can also earn an income via the platform.
Former NFL legend and American football quarterback, Michael Vick, today announced that he has co-founded FanField, a sports tech company that is launching an NFT platform this fall.
Vick began his career as a student-athlete when he played college football at Virginia Tech, receiving his first-team All-American honors, and was selected first overall by the Atlanta Falcons in the 2001 NFL Draft. Known for his rushing abilities, he was the league’s first quarterback to rush for 1,000 yards in a season
“I am extremely excited to be a part of this journey that will reshape the future of sports collectibles,” said Vick. “Sports technology is an ever-changing world, in which FanField will be the leader and pioneer. I am thrilled to have the opportunity to combine my world of sports with the metaverse.”
The platform claims that it will partner with some of the biggest names in sports, although it has yet to reveal which ones. FanField will also be releasing digital collectibles and exclusive experiences to bring fans closer to their favourite athletes. Additionally, student-athletes can also use the platform to earn an income off their name, image and likeness.
“Connecting with my fans and followers is a lifetime dream and a source of happiness, and to be able to use this further to give back to the community with the Boys and Girls Club of America among many other charities is even better. With FanField, we will be bringing an experience to sports fans around the globe like never before, and I am looking forward to all of you joining us on our journey,” he added.
FanField will announce its roster of athletes in the coming weeks and official licensed FanField NFTs will be available later this fall on the FanField platform.
Sports and athlete-focused NFT platforms have been entering the Web3 space as they seek to capture their slice of the market share as digital sports memorabilia becomes a hot commodity. Deloitte predicts that the sports NFT industry “will generate $2 billion in transactions in 2022.”
Sorare is currently the most well-known sports NFT platform, having appointed tennis star Serena Williams as board advisor. In June, French football star Kylian Mbappé joined the company as investor and exclusive player ambassador. Sorare also recently struck partnership deals with AC Milan and the Argentinian Football Association. Earlier this month, Sorare’s NFT 7-day sales surpassed $7 million following its partnership with AC Milan.
Other sports NFT platforms include Tom Brady’s Autograph, and DraftKings, which launched College Hoops Collection in March for the college basketball national tournament. It was DraftKing’s first NFT collection that was fully created in-house.
Recently, Web3 ecosystem Ocavu partnered with Brigham Young University Athletics (BYU) to launch CougsRise.com, a fan engagement platform that allows BYU sports fans to support athletes through NFT experiences.
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